SlapStart hosts the best and most creative startup reviews on the internet. Our reviews are both memorable and accurate representations of the featured startup. We liken them to Super Bowl commercials. They’re promotional in nature but everyone watches them since they’re creative and fun.

We love rallying behind tech startups. To further their success we now offer the scripting and production of creative videos. We want to tell your story in a unique and fun way with the goal of making a trending video. Check out our Viral Videos Page for more information.


Founded in 2009 SlapStart has always been about startups. Our long-standing mission is to come alongside startups and rally them on- spurring them to greater successes. We’ve worked tirelessly toward this goal in each of the over 500 sites we’ve featured.

Initially the “Slap” in our name was to imply both humor – “slapstick” – and also reference the direct nature of some of our earlier posts. Our earlier posts at times were constructive critiques. A few companies might have felt “Slapped”. We quickly moved away from that and instead offered feedback in separate reports, while the features posted to the site were entertaining and creative.

Somewhere along the way we were forced to face the sad truth that some startups don’t make it. When we first feature a startup we categorize it as “Start”. When it decides to close shop or change significantly, it’s listed as “Slap”. The other category is “Sponsored” which are paid features. The category is listed at the bottom of the feature. At some point we’ll add a more prominent visual cue for each.

In 2016 the creativity went up a notch. All reviews are now poetic expressions of the site. Be them funny, witty, or insightful, they are now, truly, the most creative startup reviews on the internet.


Our vision is to continue providing our comedic and insightful reviews. Our goal is to write a post that will inspire teams and give them the validation and recognition they deserve.

We’re especially excited about making creative videos for our users. These are fun and inventive ways to share your story with your target market.

SlapStart has always been a labor of love and a creative outlet. My other creative outlet is music. Check that out here StepheneGibson.com.

Welcome to SlapStart, and thanks for reading.